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2022 CAPSTONE PROJECT 

My visual, project-based thesis for degree obtainment coined Saints + Strategies is a strategic approach to digital marketing and theory. 

Final Project Display: May 13, 2022

Lead Roles: Content Creator, Social Media Strategist, Brand Consultant and Strategist, Copywriter

BRIDGING MINISTRY + MARKETING

Everyone functioning brand will most likely eventually need marketing.

But which will truly be able to effectively leverage social?

 

Created to aid pastors and executive staff church leaders, Saints + Strategies will enable all willing-to-learn church staff to gain insight on proven strategies that work when it comes to growing their church on social media networks and digital platforms. My final product will be an online resource in a WordPress website that will showcase my journey to landing at these suggested methods and strategies to assist churches.

PROJECT  OVERVIEW & MANAGEMENT

INDUSTRY RECOMMENDATIONS

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EIGHT MODULES THAT HIGHLIGHT THE KEY AREAS OF DEVELOPING A CONSISTENT SOCIAL MEDIA PRESENCE FOR MINISTRIES 

  1. Passion

  2. Branding

  3. Communications Strategy 

  4. Storytelling 

  5. Copywriting

  6. Basic Graphic Skills

  7. Basic Photography Skills 

  8. Easy Video Practices

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